On a weekend at home i decided to visit the cinema with my family seeing Maleficent 2 which is a fairy tale based off the story of Sleeping Beauty. At first i had no thought that this could inspire my project; however, there was a great variety of mysthical fairies and creatures that i felt related to my key themes really well.
As this film is aimed at children all the forest fairies had a rather charming look to them which i felt my target market would enjoy. What proved this to me was the age demographic of those viewing the film which completely consisted of parents/ careers with children roughly within my age demographic. Because of the strong link with the characters within this film and those i will be creating within my own project this was good to see.
I think the key elements that really attracted my target demographic to these fairies was their cute and prettiness but also the array of hues they were displayed in. I think with children this young there is always a need to pick a favourite which is based on colour on some key characteristic that relates to the child’s own. I gathered this idea from my little sister who is now 9 and is a big fan of yellow so naturally preferred a yellow character. Within my project i feel including a variety of hues will be key as i want children to be attracted to some element of my designs in order for their parents to proceed with buying my products.
Overall despite this being a non research based trip i am very glad i went as i found it really useful and awfully inspiring. It was amazing how well this film linked to my project and key theme. When continuing my drawing and painting experiments i will remember to keep experimenting with more and more hues as well as different characteristics; however, remember to keep to more muted tones to match with my new colour pallet.
BA Hons Textiles Final Major Project Blog 